Customer is god, as realized by each and every industry. And this realization becomes more visible, when a new head takes the chair for managing the operations of a company. Well now same is heard from BMW’s corporate rooms, where new president of BMW group India, Mr. Philipp von Sahr took over the position from Andreas Schaaf on October 1st.
Earlier Philipp von Sahr was president of BMW group Belgium-Luxemburg. After his appointment in India, he reportedly quoted that BMW is not interested in boosting its monthly sales figures; instead it will focus on fulfilling the aspirations of customers and will work on delivering its promises to them. Company’s prime aim is to maintain the brand value and strengthen its network in the country.
While asking about any plans to offset the efforts of Mercedes Benz India, which is trying to regain number 1 position in the country, Philipp said that company strongly looks for enhanced customer satisfaction, so with an aim to offer customers something distinctly new, it will introduce fantastic products line up.
Currently BMW has number of products running on Indian roads, but BMW X1 crossover emerged as bestselling car with the highest number of units being sold in diesel variant and forced Mercedes Benz to handover its leadership position to BMW in year 2009.
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