Alfa & Maserati Product Plans Detailed - Latest Cars Wallpapers

Fiat has big plans for its Alfa Romeo and Maserati brands, and those plans include a whole mess of new products. With the takeover of Chrysler now complete, Fiat is focusing its energies at home to revitalize both the Alfa Romeo and Maserati marques. But while other automakers seek to breathe new energy into their brands through marketing initiatives, Fiat is expanding both Alfa and Maserati with serious product offensives. Closely associated as these two brands are, several of their projects will be intertwined with one another. Where they differ is Alfa Romeo reaching more accessible segments and Maserati covering more upscale products.


Source: Carbuzz